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Event Library

The Event Library is a shared, org-wide glossary for your event names. Give each event a friendly display name, description, and tags once — then hover any event anywhere in the dashboard to see what it means.

Cloud feature

The Event Library is part of LinkForty Cloud. It sits on top of the events you already track — see Events & Conversions for how events are sent and analyzed.

Why it matters

Event names are written for code, not for people. iap_purchase_v2, onb_step3_done, add_to_cart_btn — perfectly clear to the engineer who shipped them, opaque to everyone else looking at a chart three months later. So the same question gets asked over and over: what does this event actually mean?

The Event Library answers it once, in the place where people are already looking. It's a metadata layer that sits over your raw event names — define an event a single time, and that definition shows up everywhere the event appears.

The list fills itself

Open the Event Library from the sidebar to see every event name your organization has ever sent. There's nothing to register — as events flow in from your apps and your website, they show up here automatically, each with its:

  • Last-seen date
  • Total occurrence count
  • Source badge — whether the event came from an app (Mobile SDK) or the web (Web Tracking Pixel)

Both surfaces live in the same place, so mobile and web events are managed side by side.

What you can define

For each event you can set:

  • Display name — the human-readable label shown in place of the raw name.
  • Description — what the event is, when it fires, what counts.
  • Tags — group related events (onboarding, revenue, growth) however your team thinks about them.

Definitions show up everywhere

Once an event has a definition, you don't have to come back to the library to use it. Anywhere an event name appears in the dashboard, it renders through the same label component:

  • It shows the friendly display name.
  • Hovering reveals an info card with the description, tags, and the raw event name (one click to copy).

The glossary comes to you, in context, instead of making you go look it up.

Permissions

Definitions are org-scoped and shared across your whole team, so everyone reads from the same source of truth.

  • Anyone can hover to learn what an event means.
  • Editing is reserved for members and above (the events:manage permission).

Removing an event from the library is non-destructive — if the SDK or pixel sends it again, it simply reappears, unlabeled, ready to be defined.

Getting started

  1. Click Event Library in the sidebar.
  2. Use the search box to find an event.
  3. Click the pencil to give it a display name, description, and tags — or edit it inline from the hover card anywhere it shows up.